One simple trick to getting your new business started

If you’re a regular reader, you know that I harp a lot on the fact that most would-be entrepreneurs never even get started. My intent is not to be overly critical or negative, but to reinforce the point that for every real entrepreneur, there are dozens of aspiring entrepreneurs who never even take the first step.

Taking that first step is arguably the hardest hurdle you will have to clear as an entrepreneur. I understand all too well that doing so is easier said than done. However, I’ve discovered one simple trick to overcoming your fear, anxiety,  and complacency.

Over the years, I have found that the number one reason (or excuse) for entrepreneurial paralysis is the seemingly overwhelming nature of the task at hand. The trick to conquering this fear is to visualize your new company as a drawing or a novel.

You don’t create a drawing or a novel by crafting the final product in your first pass. Instead, you start out with a sketch or a rough draft, which you refine over time.

Another way to think about this concept is the popular axiom, “Don’t let perfect be the enemy of the good.” Contrary to popular belief, perfection is usually not the path to entrepreneurial success because it is generally an inefficient and less profitable approach.

The lesson here for aspiring entrepreneurs is to start by creating a rough draft business. Once you have the main elements in place, you can then refine and fill in the details.

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